Internet Marketing
Search Engines Hate SEO Tactics
After 13 years of successfully helping people market, sell & dominate their respective niches on and offline, I thought it would be good to start sharing some of my not so secret tactics with subscribers and visitors. Dominating a niche is a multifaceted approach and today I’m only going to focus on just one part [...]
3Oct2009 | leeraito | Comments | ContinuedAdding Value
Is the term ‘Added Value’ over used?
Please tell me if you disagree with my experience, but this past week of my life I have seen added value at work! Yes, added value may be cliche and even an over used term, but when it is genuine it is a game changer!!! Too often I hear [...]
Perception is Reality
The last two days have been filled with change, and maybe you are experiencing something similar to millions across the planet; job change, relationship breakdown, change in financial position, etc.
Change like many other things can only be percieved in three ways; bad, neutral or good! But everyone, including myself, seems to often focus in and [...]
Traditional Blogs Are Dying- The Conclusion
Part 1- Traditional Blogs Are Dying Intro & Current Stats
Part 2- Traditional Blogs Are Dying- Long Run Projection Rates
Part 3- Traditional Blogs Are Dying- The Problems
Section 4: How To Stay Ahead of the Curve and Profit
The internet is still in its infancy, and although blogging is here to stay it will get [...]
What Does It Take
What does it take to motivate you to action?
Is pain enough of a motivator, or is it pleasure. Think of the last big thing you have done in your life; job change, relation ship, etc. Did you act swiftly and decisively to gain pleasure or to avoid pain. There is so much power in [...]
Does Marketing Matter In This Economy
Well here is a thought to wet your noodle. Would you even know about the economy sucking if marketing didn’t matter? Probably not, you see the media’s job is to not only pass on information in an unbiased manner (take that with a grain of salt), but to do so with POWERFULL WORDS that will [...]
25Oct2008 | leeraito | Comments | ContinuedThe Power of No
I recently sent this email responding to a potential customer who turned me down for an appointment.
Hi *First Name*,
As always, thank you for your time. After your response to my meeting request, I realized something very important. When I asked to meet with you this time, I clearly didn’t offer anything of immediate [...]
Yahoo Widgets Can Change Your Bad Internet Habits
If you are like many other people on the planet, you have great intentions of sitting down at your computer and hammering out your extensive to do list, maybe set up a marketing campaign, respond to all your emails, and usually the list goes on and on.
Do you ever find you get side tracked and [...]
My Hush Puppy Customer Service Story
I have an interesting story about shoes that might not be indicative of blogging about marketing ideas, but certainly is about customer service and pride of product.
For the longest time, I have been in love with Hush Puppy dress shoes. I wear them almost day and night and despite loving the product so much almost [...]
No Job is Too Small
It doesn’t matter if you are a marketer, a plumber or an actor, if you advertise your services as being no job is too small for your undivided attention, then that’s what you need to live up to. It’s a great way to make every customer feel important, of course, only if you can and [...]
22Sep2008 | leeraito | Comments | Continued